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The Enduring Popularity of Chili

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高砂香料工業 唐辛子フレーバー

Chili peppers are enjoyed around the world not only for their distinctive spiciness but also for their rich aroma. At Takasago, we endeavor to capture the essence of each flavor. As such, developing a diverse range of flavor solutions that capture chili peppers’ multifaceted character was the natural path to follow. 

Our commitment to innovation and quality ensures that we meet the evolving needs of the processed food industry, delivering flavors that inspire and excite.

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Based on our very own CIMR study on consumer interest in chili, we could determine clear regional preferences. Thus, adjusting the intensity to suit these variations was the next challenge to take on to deliver what consumers are looking for in each market.
 

Vital Role of Chili in a Variety of Global Cuisines

On a scale of heat intensity ranging from the mild sweetness of bell peppers to fiery hotness of ghost peppers, chili's popularity is boosted by the additional dimension of heat depth and boldness. When looking for exciting and new culinary experiences, authenticity is key, and a myriad of cuisines include chili in various ways.

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高砂香料工業 世界の唐辛子

As such, chili is essential in shaping cuisines globally. In Southeast Asia, chilies are central to Thai, Indonesian, and Vietnamese dishes such as curries, sambals, and stir-fries, balancing heat with sweet, sour, and savory notes. Regional chili-based Asian flavors also involve pairing the spiciness of chili with Sichuan peppercorns to create the characteristic mala taste, producing a unique tingling sensation on the palate.

Chili peppers are integral to the cuisines of Mesoamerica and South America. In Mexico, jalapeño, serrano, poblano, and dried chiles like ancho and guajillo add depth and heat, while the Yucatán showcases the iconic habanero. The Andes yield ají amarillo and rocoto, and the Amazon basin produces the sharp malagueta. 

 

 

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高砂香料工業 唐辛子フレーバーソリューション

This botanical diversity reflects centuries of cultivation and cultural significance. In the neighboring Caribbean, jerk spice blend or marinade adds heat to grilled meat with Scotch bonnet chili. 

In other parts of the world, harissa is added to provide depth to dips, and, for thrill seekers only, Carolina Reaper in marinades delivers one of the hottest experiences there is. Scotch bonnet chili brings a fiery kick to many stews in West Africa. In contrast, piri-piri bird’s eye chili creates an unforgettable sharp and lively touch in frango piri-piri, aka piri-piri chicken. 

 

 

The diversity and versatility of chili allow endless possibilities for inspiration to innovate and create memorable culinary experiences.
 

Chili Flavor Profiles

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高砂チリフレーバーソリューション

The key to chili's flavor profile lies in the diversity of chili peppers with distinctive characteristics, paired with processing and preparation. Fresh chilies are often sharp and crispy with a vegetal note, giving a vibrant pop of heat. When dried or smoked, they produce a rich, smoky flavor with earthy qualities. Fermentation brings complexity and depth, highlighting tanginess that complements the heat. Cooking methods of sautéing or roasting can mellow the heat intensity, bringing out the subtle sweetness.
 
With different processes and preparations, chili's flavor profile is versatile and can cater to different culinary applications and cuisines of other preferences. 
 

Takasago Crafts Heat with Sensorial Appeal

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高砂儀実INTENSATES🄬刺激感

Takasago's chili flavors encompass a broad spectrum, from fresh to culinary cooked notes. Supported by our INTENSATES® SENSATION technology, we create specialized and unique chili sensations by varying the trigeminal taste effect with our expertly blended HOTACT® materials. Beyond just heat, this captivates the complete sensorial authenticity of chilies and expands the possibilities of exceptional flavors and functionality, elevating your offerings to realize authentic and multi-sensory taste experiences. 

At Takasago, we're not just creating flavors, but we design to taste. Let us be your partner in flavor innovation, elevating your products and exciting consumers with holistic chili-related experiences.