DKNY – Be Delicious Ice Pop Collection Very Cherry

Launch date: 2025.08

Perfumer: Catherine Selig

A vibrant floral fruity fragrance inspired by the carefree joy of a juicy cherry popsicle. This playful scent opens with a burst of cherry popsicle, blended with juicy lychee and zesty bergamot for a sweet, nostalgic scent, with an elevated twist. Crisp pear wrapped in delicate peony blossoms and lively red poppies add floral whimsy touch, while creamy sandalwood provides a smooth finish.

Mary Kay - Confidently You

Launch date: 2025.08

Perfumer: Michelle DeFina

Inspired by the woman who is not afraid to be the center of attention. Rich florals  showcase her femininity, while the warm, creamy notes evoke the emPOWERed woman who is fearless and undaunted in showing off her success. 

Harlem Perfume Co. - Eartha Kit

Launch date: 2025.05

Perfumers: Catherine Selig

Eartha captures the audacity and elegance of Eartha Kitt, a renowned singer and actress whose open mind, open heart, and timeless allure continue to inspire.

Christian Siriano – Ooh La Rose 

Launch date: 2025.04

Perfumer: Michelle DeFina

Inspired by delicate beauty and youthful energy, Ooh La Rose is a floral delight that possesses a tender, romantic aura. This sweet, fruity floral fragrance is a whirlwind of pear, strawberry and pomegranate in the top; with blooming jasmine, peony and rose in the middle. The dry down of warm vanilla, rich amber and comforting musk wrap and complete the fragrance experience. The design of Ooh La Rose is a striking and beautiful representation of the unique sensual silk dresses designed by Christian Siriano.”

Penguin – Blue Label

Launch date: 2025.04

Perfumer: Catherine Selig

Playful yet sophisticated, and icy fresh. Top notes of grapefruit and bergamot evoke a citrus splash that deepens into fresh aquatics fused with cypress, clary sage, and mango. The warm background blends driftwood, musk, and patchouli to pushing the limits.

Sarah Jessica Parker /SJP PARFUM COLLECTION – Smitten in Pink

Launch date: 2025.04

Perfumer: Linda Chinery

A lush floriental composition with marigold, spices, sweet notes and amber. It blends sweet and warm elements with a soft floral opening and a rich, earthy finish.

Sarah Jessica Parker /SJP PARFUM COLLECTION – Divine Lime

Launch date: 2025.04

Perfumer: Michelle DeFina

A fresh, floral bouquet with sparkling notes of citruses, neroli, orange blossom, musk, and amber. It offers a bright citrus start, followed by a clean floral core and a soft, musky base.

Sarah Jessica Parker /SJP PARFUM COLLECTION – Blue Rhapsody

Launch date: 2025.04

Perfumer: Linda Chinery

A rich, woody-aromatic blend of warm spices, soft florals, and deep woods, creating a more grounded and potent fragrance.

Roger & Gallet - Vanille Soleil (Eau Parfumée)

Launch date: 2025.04

Perfumer: Karine Dubreuil-Sereni

The divine melody of vanilla Madagascar textured by an original accord of salty notes and solar white flowers for an amber floral trail to be adopted all year round. My inspiration was an urban vanilla less sweet than the one we know, faceted by a salty marine note and white flowers. A vanilla you'd want to wear all year round.

Burberry - Hero Parfum Intense

Launch date: 2025.03

Perfumer: Aurélien Guichard

Burberry Hero Intense is the bold new fragrance in the Hero collection. Deep and captivating, this fragrance is built around an emblematic trio of cedar oils. In the top note, black pepper adds a touch of vivacity, while a rich leather accord in the base amplifies the power of the composition. With its angular lines, the bottle proudly displays the Burberry logo and reinterprets the silhouette of a horse's hoof in an abstract way.

Givenchy – Gentleman Society EDP Ambrée

Launch date: 2025.02

Perfumer: Karine Dubreuil-Sereni

The Gentleman Society opens its doors to a world more flamboyant than ever with the new Eau de Parfum Ambrée. The fragrance bold signature is adorned in gold for gentlemen who live and reveal themselves in the spotlight. Gentleman Society Ambrée enhances the iconic woody note of Gentleman Society, with a new amber touch, characterized by the intense notes of TaSuKI Vanilla. The captivating union of narcissus flower and vetiver quartet is enhanced by the rich notes of leather and tobacco.

Shiseido Ginza Datura EDP

Launch date: 2025.02

Perfumer: Karine Dubreuil-Sereni

Ginza Datura envelops the wearer in a mysterious aura, evoking an elusive woman, magnetic and free, mistress of her destiny. This fragrance is an invitation to explore the glittering streets of Ginza, where every corner hides a new mystery. Ginza Datura captures the very essence of Tokyo: a dynamic, vibrant city full of surprises.

In the top notes, ylang-ylang and grapefruit bring an invigorating freshness that awakens the senses. In the heart, a rare and precious accord of datura creates an intoxicating floral bouquet. In the base, woody accords of guaiac wood and sandalwood bring sensual, magnetic depth. Suave and vibrant, sandalwood leaves a comforting imprint.

Narciso Rodriguez – Narciso EDP Radiante

Launch date: 2025.02

Perfumer: Aurélien Guichard

Narciso Eau De Parfum Radiante is a vibrant fragrance from the iconic Narciso collection, enveloping the wearer in a luminous, soft essence. The fragrance captures the essence of relaxation and well-being, through delicate top notes, a tender floral heart and a sensual base. White aldehydes illuminate a fresh, green and luminous lily of the valley accord.

Rolling Stones - Subversive Scents Collection: RS No.9

Launch date: 2025.02

Perfumer: Catherine Selig

Captures the rolling stones’ timelessness, their inimitable style, rebellious spirit, and the feeling of freedom their music still inspires. Every note represents a different facet of the stones’ legacy, from their soulful melodies to their on-stage unpredictability. This fragrance is a journey through their world, filled with richness, texture, and bold contrasts. An amber woody with top notes are lemon and bergamot; middle notes are leather, oak and labdanum; base notes are oud, musk and patchouli.

Rolling Stones - Subversive Scents Collection: Urban Jungle

Launch date: 2025.02

Perfumer: Catherine Selig

An olfactive invitation to reminisce about the adventures of life on the road. The nostalgic blend of well-worn leather captures memories of late-night conversations and the lingering aroma of countless gigs. A blend of woody aromatic notes illuminates like neon lights, resting atop the unyielding spirit and rebellious energy of life on tour. A sensory journey that celebrates the nostalgia of tour bus seats, and the florescent spirit of rock and roll all at once, evoking the inimitable scent that takes you right to the heart of a rock tour. 

Rolling Stones - Subversive Scents Collection: Wild Horses

Launch date: 2025.02

Perfumer: Michelle DeFina

Captivates with contrasts: delicate and tart, aquatic and warm. Captures the powerful and evocative olfactive experience of resilience, love and determination. A live concert of human sensations that entangles a harmonious blend of feelings and unwavering spirit. The bittersweet nuances of salty tears reflected through ozonic, aldehydic notes lend a release of raw emotions and intensity. Its layers are complex, with depth, yet vulnerable and filled with strength, representing the power and resilience that love can inspire.

Rolling Stones - Subversive Scents Collection: (I Can’t Get no) Satisfaction

Launch date: 2025.02

Perfumer: Marine Ipert

A tribute to the rock classic from 1965, which to this day stands for rebellion, longing and the eternal hunger for more.
A sexy and intense atmosphere associated with the genre , the image of musicians smoking on stage as a part of the lifestyle and often symbolizing a sense of rebellion and freedom. Capturing the memories and emotions attached to the lingering scent of live concerts, the adrenaline, and the energy of the crowd.

Rolling Stones - Subversive Scents Collection: Paint It Black

Launch date: 2025.02

Perfumer: Linda Chinery

Feel the burning energy and timeless allure inspired by the hypnotic spirit of burning oud. This fragrance reveals an untamed spirit, immersing you in a sensory journey like no other. The opening chords surge with the dark nectar of blackberry and the spiciness of pink peppercorn and nutmeg, for undeniable energy. As the fragrance unfolds, the intensity of spicy saffron ignites, intertwining with the floralcy of jasmine and rose in a veil of fiery nuances. The smoldering depth of burning oud feels rich, unleashing a sense of mystery and vivacity and symbolizing the band's depth and multifaceted rock artistry.

Rolling Stones - Subversive Scents Collection: Sticky Fingers

Launch date: 2025.02

Perfumer: Marine Ipert 

A fragrance that exudes the timeless essence, it pays homage to the legendary band's iconic music, captivating stage presence, and unapologetic spirit. A seductive olfactive expression, it reflects the band's timeless appeal, leaving a trail of intrigue and sensuality. 

Burberry - Her EDP Intense

Launch date: 2025.01

Perfumer: Aurélien Guichard

Burberry Her Intense Eau de Parfum is an invigorating, gourmand fragrance for women. Its deep scent reflects an even freer, bolder character, ready for new adventures. This latest addition to the Burberry Her collection enriches the iconic scent of the original fragrance with fruity notes of wild strawberry and orange blossom, enhanced by warm, ambery woody notes. The bottle is presented in a more pronounced shade of pink matte lacquer, evoking the intensity and femininity of the fragrance.

Narciso Rodriguez – Musc Collection - Les Luminances Safran Musc EDP

Launch date: 2025.01

Perfumer: Aurélien Guichard

Safran Musc Eau De Parfum Intense combines the iconic Narciso Rodriguez musc with precious saffron. This exquisite fragrance is part of the Les Luminances collection by Narciso Rodriguez Parfums – a collection of fragrances for both men and women. Revered for its fiery color and distinctive scent, saffron’s delicate threads must be harvested by hand, early in the morning to avoid damage from the sun. One hundred thousand crocus flowers are needed to produce just one kilogram of saffron, making saffron so precious, it is often referred to as 'red gold'.

Boss – Boss The Collection - Fearless Pepper EDP

Launch date: 2025.01

Perfumer: Karine Dubreuil-Sereni

BOSS The Collection offers carefully combined ingredients that are easy to wear. Fearless Pepper captures the unforgettable style of the blue cotton shirt. The fragrance of unabashed edginess, as untamed pepper oil collides with a fresh mineral accord.

Boss – Boss The Collection - Wild Violet EDP

Launch date: 2025.01

Perfumer: Aurélien Guichard and Leonardo Lucheze

BOSS The Collection offers carefully combined ingredients that are easy to wear. Wild Violet captures the inimitable impact of a velvet and leather jacket. Choose the fragrance of unchained tenderness, where a compelling leather accord releases the wild violet within.